Short and sweet is the name of this game. We're gentle around first crack and drop the coffee at just the right temperature to get that juicy sweetness that only an Ethiopian coffee can manage to create.

Flavour Description


OCFCU, Ethiopia

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“To me, Fair Trade means a buying and selling process in which humanitarianism has a big part. It is creating a family relationship between peoples who live on this planet.”

-Tadesse Meskela, General Manager, OCFCU

The Oromia Coffee Farmers Co-operative Union started as a result of marginalized Ethiopian coffee farmers, led by Tadesse Meskela, seeking a better price for their coffee. Since 2003, Oromia has grown from 34 founding co-ops to a co-op federation of 217 co-ops. The entire union represents nearly half a million family members. OCFCU has created higher returns for Ethiopian coffee farmers through direct trade relationships with roasters and importers. Using Fair Trade premiums, OCFCU has helped build or upgrade more than 50 schools, 10 health clinics, 80 wells, 8 bridges, and 5 flour mills.

Just Us! works directly with Oromia and imports coffee from the Yirgacheffe, Sidamo and Harar regions. Ethiopia is renowned for its distinctive specialty coffees. It is commonly recognized as the birthplace of coffee and still has thousands of wild varieties growing in its forests.

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